Meet Sally
Hi I’m Sally Brouwer
Owner and creator of the award-winning SBF program, which has helped thousands of women achieve their health, fitness and lifestyle goals.
- 32 years industry experience!
- BA Leisure Management (Outdoor rec / Sports Management)
- Diploma of Clinical Hypnosis & Applied Psychotherapy
- Diploma of Public Safety (Policing)
- CERT III and IV Fitness Instructor
- Certified Menopause Coach (Dr Stacy Sims)
- Nutrition for Personal Trainers
- Pilates level 3, Indoor cycle, Aqua fitness, BOSU, FMS certified, Handstand & Callisthenics, Technical lifting with the science of strength, Body weight Strength Training
- Les Mills: Body Balance & Body Pump certified
- HIIT, freestyle aerobics, circuit, functional strength and conditioning
I’ve been teaching and coaching health and fitness for 32 years as a:
- Group fitness instructor
- Personal trainer
- Workshop presenter
- Police Operational Skills and Tactics instructor
- Resort leisure attendant - yes that’s a real thing!
In 2008, discovering I was pregnant with triplets turned my world upside down – in the best possible way. It was the spark that led to the creation of my SBF program.
- Quick, simple, healthy recipes using basic ingredients.
- Full-body workouts lasting no longer than 30 minutes.
- Mindset and yoga practices to maintain positivity, sanity, and flexibility.
- A supportive community of like-minded women to share the journey with.
Australian Personal Trainer of the Year
In 2014 the results of the SBF Challenge earned me the esteemed "Australian Personal Trainer of the Year" award, confirming the effectiveness of the system!

Recently SBF has undergone an evolution:
Since 2024, our focus has shifted towards addressing the distinct challenges encountered by menopausal women.
- Fuel plans tailored to meet the unique nutritional needs of perimenopausal and midlife women.
- Workouts designed to support hormonal shifts, build lean muscle, and boost metabolism.
- Evidence-based strategies to improve sleep, reduce stress, and restore energy.
- Weekly live CREW CHATS with expert tips, the latest menopause research, and real-life strategies shared by our members.
Join our SBF Program at any time

